Those who want to read the latest issue of UConn Magazine online will find it on a new website in a new format.
The redesigned site, magazine.uconn.edu, includes all of the content that can be found in the twice-yearly print magazine, plus bonus material such as videos, photo galleries, and exclusive web-only stories. It will feature more photos and videos, encourage discussion and sharing, and have frequent updates, such as the new ‘UConn Shoutouts’ feature on the homepage that will spotlight alumni happenings.
The new site “transforms the print content into a richer online experience,” says John Morawiec, director of strategic marketing in University Communications.
According to Montique Cotton Kelly, UConn’s assistant vice president for alumni relations, the magazine is one way alumni and UConn supporters can keep themselves informed about the University.
“It is so important that our alumni stay apprised of the strides we are making at UConn, and that their fellow Huskies are making,” she says. “The magazine, and its exciting new site, are another point of entry for alumni to stay connected.”
The site currently features the Spring 2015 cover article, “UConn’s Insider Guide to Living Your Best Life,” a collection of advice from faculty, student, and alumni experts on topics ranging from how to de-stress to how to own your voice professionally.
Compared to the print piece, the online version includes more expert tips and more illustrations from artist Chris Cater ’13 (SFA), an award-winning cartoonist who illustrated the print magazine’s cover. Readers can also go behind the scenes and learn about Cater’s creative process through an exclusive video called “Chris Cater: Putting His Art Into It.”
“If someone wants to dig deeper, they can explore the multimedia or related stories,” says Morawiec. “Like the print edition, we want this to be a ‘lean back’ experience.”
The current issue also includes “National Disaster,” an exploration of the research and policy work of the Rudd Center for Food Policy and Obesity, which recently moved to UConn from Yale; “Title Waves,” on Title IX, UConn rowing, and Coach Jennifer Wendry; and “As You’ve Never Seen Before,” about Macroscopic Solutions, a tech startup founded by an alum with $15,000 in prize money from UConn’s Innovation Quest competition.
Readers who want to learn even more about UConn can download PDFs of every issue of UConn Magazine dating back to Spring 2000. From the current issue forward, users will have the option to download a PDF or click into an online version of each issue. And the online versions of the stories will be searchable by topic.
Morawiec says both the website and the print product will continue to evolve under new editor Lisa Stiepock.
Says Stiepock, “We want the Magazine in both formats to reflect the intensity and excitement we feel about all the truly extraordinary things happening on the UConn campuses right now.”